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Queen of the Ashes

Hervør Earrings by Queen of the Ashes

Hervør Earrings by Queen of the Ashes

Regular price $104.00 USD
Regular price Sale price $104.00 USD
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One of our favorite Norse sagas is the Hervarar saga of the cursed sword Tyrfing, which can only be sheathed after it draws blood; Hervor, finding out about her royal legacy and retrieving the sword, defying her fathers ghost and his cautioning words. Of course no grand deed goes unpunished and even though she would take the throne, the sword would commit its evil deeds and lead to one of her sons spilling the others blood....

The design of these earrings was created to reflect the flowing nature of Hervor, the shieldmaiden; Hervor, the Queen Mother who lost her son to Tyrfings curse, structured, scratched and and rough around the edges to represent her bravery and brassness retrieving the cursed sword.

  • Sold as a pair.
  • Wearable: 18g / 1mm
  • Diameter: 44 mm
  • Weight: 11,8 gram per piece

Queen of the Ashes is a jewelry brand founded in 2019. The brand focuses on ear weights and draws inspiration from punk aesthetics, a style that was difficult to find in the jewelry market. Motivated by their significant other, the founder decided to bring this unique style into the piercing industry.

Starting just before the COVID-19 pandemic, the brand faced challenges with growing its customer base due to global slowdowns. However, this period allowed the founder to refine and perfect their designs. Being based in Germany added complications, especially as local studios tend to invest more in gold, making it harder for smaller, niche brands to gain traction.

Despite these challenges, Queen of the Ashes found more success in the U.S. market, with their ear weights being particularly popular. The brand embraces exclusivity by offering limited-run designs, enhancing the collectability of their pieces. While maintaining accessible prices, they keep collections small and often sell out of certain designs, adding to their allure.

 

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